|ONLINE CLASSIFIEDS (NOK million)||2010||2009
|Operating profit (EBITA)
|Operating margin (EBITA) (%)
Schibsted has strong, profitable positions in the online classifieds markets in Norway, Sweden, France and Spain. In addition, this business area includes a portfolio of websites in an Investment Phase in a number of different markets.
Online Classifieds developed well in all markets in 2010. This business area experienced underlying growth in its operating revenues (adjusted for exchange-rate fluctuations, the closure of print publications and acquisitions and sales) of 23 per cent.
Online Classifieds excluding investment phase operations achieved an EBITA margin of 34 per cent (32%), while investments in roll-outs in new markets had a negative effect on the overall margin.