| SCHIBSTED TILLVÄXTMEDIER (MSEK) | 2011 | 2010 |
| Operating revenues |
635 |
451 |
Gross operating profit (EBITDA) before share of profit (loss) from associated companies
|
38 |
16 |
| Gross operating margin (EBITDA) |
6 % |
4 % |
Schibsted Tillväxtmedier owns a number of growing Swedish internet companies. The company's digital marketplaces and consumer services hold a very strong position. While Hitta.se is owned by Schibsted Tillväxtmedier, it is reported as part of the online classifieds business area.
Tillväxtmedier has acknowledged the importance of developing the company's strategy. The goal is that Tillväxtmedier should consolidate and strengthen the national, Swedish position on the internet. Many companies have continued their favourable trends throughout 2011. The companies have mostly succeeded in increasing their market shares in a highly competitive and complex market in rapid growth. Total sales grew by 41 per cent from 2010 and profits were more than doubled. This year has also been used to consolidate and refine the portfolio; Hard Hat, E24 and Jobb24 were removed from Tillväxtmedier.
Schibsted Media Group’s position gives Tillväxtmedier good opportunities to make interesting investments in the most exciting companies in the market. Acquisitions made during the year were Servicefinder.se, an online marketplace, and Klart.se, a weather service.
Most of the companies exceeded their own targets, both in terms of sales, profits and market shares.
AMBITIONS
- Continue the development of the acquisition strategy.
- Refining the portfolio.
- Continue to focus on the company’s earnings.