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Published 2021-12-22

Schibsted invests in a marketplace that offers sustainable camping

The Norwegian tourism-tech company Campanyon has the vision of making nature accessible to everyone.

Campanyon offers a digital marketplace for camping, tents, glamping and hammocks, among other things. Schibsted joins the company with NOK 11 million, thus becoming the largest individual owner.

The sustainable holiday trend, where experiences close to nature and accommodation are central,continues to grow. Campanyon’s service, which was launched in April 2021 by the founders Alexander Raknes and Kristian Qwist, has rapidly become a popular booking platform for various campsites and forms of accommodation. The platform works much in the same way as Airbnb where the user either registers as a host or books accommodation. The service is currently available in 16 countries and an app will be launched at the beginning of 2022.

“In recent years, many people have opened their eyes to camping, outdoor life and various types of farm tourism and the market has enormous potential. Many people own attractive assets which they don’t know how to rent out, and our service makes this possible,” says founder Alexander Raknes.

Schibsted Ventures is now investing NOK 11 million and will become the largest individual investor in Campanyon. In total, the company raised NOK 15.5 million in the last round completed in December.

“There’s a growing trend for marketplaces that offer sustainable solutions and products, which is part of what Schibsted works for. We strongly believe in the team at Campanyon and the tourism trend that the company caters for. We are really happy to be able to support them going forward with both capital and experience,” says Dan Ouchterlony, EVP Schibsted Financial Services & Ventures.

“Together with Schibsted, new valuable expertise gives us the opportunity for growth. The money will be used, among other things, for marketing, sales and development in both existing and new markets,” says Alexander Raknes.

See more at campanyon.com/eng