Our strategy

Our strategy to become a global leader within our fields is bold. It consists of three elements: publishing, marketplaces and new smart services.

Publishing: We aim to be the Leading European Digital Media House that shape the media landscape for years to come.
Marketplaces: We aim to be a Global Leader in Online Marketplaces and offer the best solutions and services for our users.
Growth: We invest in great entrepreneurs and help to scale their businesses locally and globally supported by the shared resources within the Schibsted family.

We empower people with our news and opinions. We empower them by providing transparent and secure marketplaces. We empower them by creating services that provide them with better deals. We empower them by defending freedom of the press and editorial integrity.

This is a mission that we are proud of and that will always hold true.

Schibsted will be divided into two companies

In September 2018 we announced that we will initiate a process to reorganize Schibsted into two growth-oriented companies. We believe this decision will bring more value to our users, customers, employees and shareholders over the long term. The two new growth companies which will pursue independent agendas to further increase our speed, focus and ability to scale.