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Manuel Weiss
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DataSketches: The secret sauce behind population estimation
Manuel Weiss 2017-08-02We built a service to estimate the number of website visitors reached by new audience segments in real time, for queries with any combination of user attributes. Here’s how we did it. By Manuel Weiss, with help from the ATE team Audience targeting and segments Schibsted’s Audience Targeting Engine (ATE)
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