Published 2015-10-08

Schibsted launches digital health site

Schibsted Publishing is launching Wellobe, a new digital health site in Sweden. The coaching service Wellobe Coach is first out. 

“Health issues are a growing problem and costly both for individuals, companies and society. With this new commitment we want to help people make healthier choices,” says Cecilia Mortimer Meurling, in charge of Digital Health.

Schibsted already has a strong involvement in digital health. In Sweden we have been running Viktklubb since 2003, a site nearly half a million Swedes use for weight reduction and a healthier life. New products will be developed internally as well as in cooperation with new or established players.

Wellobe Coach is a digital service aiming to help people reaching their goals. It will make it easier to get professional coaching help through digital channels. At you will be able to book appointment as well as communication channels.

“We are offering sessions with highly competent coaches. Every person’s needs are unique, therefore we need unique solutions, which personal and professional coaches can offer,” says product manager Sofia Ljungmark.

For more information see